Updated Again: Sharpening Our Game on Bicycle Advocacy

Updated 11/14/13:

BTA may be squirming a bit on their infographic, but the advocacy continues – they’re holding an Advocacy 101 training on November 19 (5:30pm), pizza by Old Town Pizza.

Updated 11/13/13:

BTA has updated the graphic with revised numbers. You can see the new graphic and the explanation of the changes at their site.

Original Post 11/12/13:

Portland has the highest bicycle commute mode share in the country, so you might think that the entire populace must embrace our progressive posture on all things cycling.

Not quite.

Here and around the country members of our communities don’t always share our understanding of the benefits of cycling, which extend even to those who don’t get on a bicycle. Locally, Steve Novick, our newest City Commissioner, likes to talk about how people who bike lower health insurance costs for all of us.

Nationally, the Green Lane Project is trying to get smarter on how to talk about cycling. An example: “cycle track” doesn’t resonate with most people. But “protected bike lane” has more positive associations.

Back on the local level, the Bicycle Transportation Alliance has taken on the debunking of an old canard, that cyclists freeload on our streets and roads. The infographic below that BTA released today makes the case plain that those of us who bike are more than paying our share.

I’m looking forward to continuing to up our game and make our case!


Click here for a printable version of the infographic.

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